Privacy Policy
Last Updated: April 2026
1. Overview
Local Playbooks, LLC("we," "us," or "our") operates localservicebusinessseo.com. This Privacy Policy explains what data we collect, how we use it, and your rights. We believe in transparency — we collect only what we need to deliver our products and improve your experience.
2. Information We Collect
Information You Provide
- •Email address — when you run a free audit or make a purchase.
- •Business information — business name, business type, city, and website URL (provided during the free audit).
- •Payment information — processed securely by Stripe. We never see or store your full credit card number.
Information Collected Automatically
- •Analytics data — anonymous page views and interactions via Vercel Analytics (privacy-friendly, no personal tracking).
- •IP address — used for rate limiting on the free audit tool. Not used for tracking.
- •Referrer and UTM parameters — to understand how you found us (stored anonymously).
3. How We Use Your Information
- •To deliver your free SEO audit results.
- •To process purchases and deliver digital products.
- •To send transactional emails (audit results, purchase confirmations).
- •To improve our products and website experience.
- •To prevent abuse (rate limiting, fraud prevention).
We do not sell, rent, or trade your personal information to third parties.
4. Third-Party Services
We use the following third-party services to operate our platform:
| Service | Purpose | Data Shared |
|---|---|---|
| Stripe | Payment processing | Email, payment details |
| Resend | Transactional email | Email address |
| Google Places API | Business lookup for audit | Business name, city |
| Vercel Analytics | Anonymous usage analytics | Page views (no personal data) |
| Clerk (planned) | User authentication | Email, login credentials |
Each third-party service has its own privacy policy. We encourage you to review them.
5. Cookies & Local Storage
- •Vercel Analytics cookie — anonymous analytics, no personal identification.
- •localStorage — used to remember your exit-intent popup dismissal, cookie consent preference, and UI settings. This data stays in your browser and is never sent to our servers.
We do not use advertising cookies, retargeting pixels, or any third-party tracking cookies.
6. Data Retention
We retain your data for as long as necessary to provide our services. Audit results are stored to allow future comparisons. Purchase records are retained for accounting and legal requirements. You can request deletion of your data at any time (see Section 7).
7. Your Rights
Depending on your location, you may have the following rights under applicable laws (including CCPA and GDPR):
- •Right to access — request a copy of the data we have about you.
- •Right to delete — request that we delete your personal data.
- •Right to correct — request corrections to inaccurate data.
- •Right to opt out — opt out of analytics tracking via the cookie consent banner or by contacting us.
To exercise any of these rights, email us at support@localservicebusinessseo.com. We will respond within 30 days.
8. Data Security
We use industry-standard security measures to protect your data, including HTTPS encryption, secure database hosting (Neon), and Stripe's PCI-compliant payment processing. However, no method of transmission over the internet is 100% secure.
9. Children's Privacy
Our products and services are intended for business owners and professionals. We do not knowingly collect data from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top. We encourage you to review this page periodically.
11. Contact Us
If you have questions about this Privacy Policy or your data, contact us at support@localservicebusinessseo.com.
© 2026 Local Playbooks, LLC. All rights reserved.